31st Annual Magic in the Market

Saturday, November 28, 2026
11:00am – 6:00pm

Make It A Market Holiday!

Celebrate the season at Pike Place Market’s 31st Annual Magic in the Market! Bring your family, friends, and neighbors to experience one of Seattle’s most beloved holiday traditions. From twinkling lights to festive music, the Market transforms into a winter wonderland filled with holiday cheer, seasonal shopping, and activities for all ages.

This year’s celebration includes:

• Free Photos with Santa – Capture a holiday memory with Santa himself, 11am – 4pm (must enter line by 3pm).
• Scavenger Hunt – Find the Market Elves on the Shelves, designed by Joey of Dogear Productions. Find at least 5 and enter to win a prize!
• Light-Up Photo Ops – Snap the perfect holiday picture with glowing Market backdrops.
• Holiday Choirs – Enjoy the sounds of the season with live performances.
• Cookie Decorating with Chef Traci of Atrium Kitchen – Sweet fun for all ages.

…and so much more!

• The evening concludes with the much-anticipated Market lighting ceremony, featuring a lively performance!

Join us as we mark 31 magical years of this cherished Market tradition!